Warning! A Site’s PageRank Can Be Fake!
Google has always emphasized that PageRank isn’t as important as some of you might think. The bad news is that some clever folks have figured out a simple way to cheat it.
So if you are thinking of exchanging links with or what’s worse, buying a high PR web site, always have the benefit of doubt - there is a slight chance that they’re only faking their Google PageRank.
And all those “gray hat” SEOs eager to know how to fake PageRank can check out SEOBlackHat’s article on the actual algorithm.
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